FOR IMMEDIATE RELEASEContact: Amir Forester, 310-857-6207
Phil Hendrie Partners with Ron Hartenbaum’s WYD Media Management
Hendrie’s Cast of Characters Reloads Nationally in New Time Slot
LOS ANGELES, June 18, 2013 – The Phil Hendrie Showcontinues in national syndication airing weekdays in the new time slot of 7 p.m. to 10 p.m. PT / 10 p.m. to 1 a.m. ET, beginning June 25. Spearheading the national syndication effort and overall brand expansion is Ron Hartenbaum, of WYD/WYM Media Management, LLC. Effective immediately, WYM Media Management is handling affiliate sales and Dial Global is managing advertising sales andsatellite distribution. From June 25 to July 5, affiliates will air Hendrie’s Comedy Gold broadcasts. On July 8, Hendrie will be on air with live callers as he weaves his famous web of satire and comedy.
Hendrie says, “Ron gets my show and has a highly talented and motivated team behind him. Our longtime loyal affiliates and advertisers will appreciate the level of professionalism and sophistication they bring to the table.”
“Broadcast radio needs the breadth, depth and creativity of Phil Hendrie,” says Hartenbaum. “There’s a whole new generation of listeners ready to join the ranks for what Phil has to offer. He’s a comic genius who’s going to grow in ways most people can’t even imagine…stay tuned!”
About The Phil Hendrie Show
Hendrie’s nationally syndicated radio show is driven by his cast of fictional characters, all of whom he created and plays on air. As host, Hendrie sets up a topic and discusses it with one of his characters who seamlessly takes the discussion beyond obvious social parameters. Feeding the circle of social satire are the callers who are real and genuinely passionate about what Hendrie’s “guest” is saying. Loyal fans enjoy being in on the ruse as Hendrie orchestrates a parody of his own profession – talk radio.
About Phil Hendrie
Hendrie was a disc jockey for 15 years before transitioning into talk radio. His increasing popularity as a radio satirist resulted in hisshow going national in 1999. In addition to hosting his own radio show, Hendrie has worked as an actor and voice-over artist for the last 14 years. He still works in television and film with recent parts in Judd Apatow’s hit movie This is 40 as well as ABC-TV’s Emmy Award winning series Modern Family and 20th Century Fox’s hit sit-com New Girl.
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Hendrie Reloads
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About WYD Media Management
Based in New York City, WYD Media Management, LLC (WYD)was founded by industry veteran Ron Hartenbaum. The companycreates and produces diverse national radio programming featuring such personalities as progressives Stephanie Miller and Thom Hartmann, conservative centrist, Michael Smerconish, pop-culture CHR host Zach Sang, SiriusXM Patriot Channel host David Webband prolific entertainer and satirist Phil Hendrie. Hartenbaum, who co-founded MediaAmerica and was a former senior executive atJones Radio Networks and Westwood One, launched sister company WYM Media Management, LLC (WYM) in 2012. With offices in New York, Los Angeles, and D.C., WYM handles affiliate sales and marketing for WYD’s programming and is led by industry veterans Deb Greenbaum, Liz Laud and Donna Harrison.
About Dial Global
Dial Global is the largest independent national audio media company in the U.S., delivering compelling, engaging, and fully-integrated audio content to over 8,500+ radio stations and digital media companies. Dial Global’s powerful portfolio of iconic media, sports and entertainment brands, combined with some of the most recognized live events in the world, provide strong and unique brand engagement to over 225 million consumers each week. For more information, visit www.dialglobal.com.
